Roseville Venture Lab Logo


The Roseville Venture Lab is open to the public and dedicated to strengthening local startup businesses, spurring job growth, and fostering a community of entrepreneurs through programs, events, partnerships, workforce development, and coworking space.

A public-private collaboration between the City of Roseville and community sponsors


Find out more


What's happening

Wednesday, October 28
1 to 2 p.m.

This practical workshop is designed for aspiring entrepreneurs and existing business owners looking to build a strong foundation for success. This session will cover many key startup fundamentals, including self-assessment, a review of essential resources and a fun exercise to get your creativity flowing. Whether you're just starting or looking to refine your approach, this workshop will provide valuable insights and resources for actionable next steps to start, grow and thrive.

Register
Could Downtown Roseville be your next business location?

Explore available commercial spaces, meet property owners and City representatives, and learn about resources that could help you open or expand your business. Whether it's your first location or your next one, spend one afternoon and leave knowing what's possible.

Thursday, October 29
2:30 to 5 p.m.
Roseville Venture Lab

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In partnership with Sierra Small Business Development Center, this hands-on workshop series helps established businesses get to the next level. Bring your real challenges, and leave each session with practical ways to grow revenue and profits. Workshops will take place from 6-7 p.m.

Monday, Oct. 26 Grow Sales on Purpose: A repeatable sales process and a steady pipeline.
Monday, Nov. 9 New Revenue Streams: Evaluate new markets and opportunities, including government contracting.
Monday, Nov. 23 Taxes and Compliance: Keep more of what you earn as you grow.
Monday, Dec. 7 Funding Your Next Stage: Find the right capital to fund expansion.

Register

Wednesday, Nov. 4
6 - 8 p.m.

Discover how your small business can put practical AI tools to work at this free monthly AI for Business workshop series. If you're already using ChatGPT, Claude, Gemini, Midjourney, Copilot, or other AI tools in your business, this workshop will help you better understand where the legal lines may be. In this session, learn how to build AI Products that benefit your business.

Enjoy networking with complimentary light refreshments.

Every month, we’ll dive deeper into ways AI can help small businesses thrive in the digital age. 

Register

Roseville Venture Lab - AI panel

Roseville Venture Lab attendees

Entrepreneur-CircleGet expert advice from experienced entrepreneurs
 

Receive one-on-one customized business coaching at the Roseville Venture Lab.

Whatever you're working through, you'll receive personalized guidance from a team of seasoned entrepreneurs from GFN, matched to your stage and specific challenge.

Whether it's your business model, go-to-market strategy, customer acquisition, or funding and capital—you'll leave with refined goals and clear next steps, not just feedback.

 

Get hands-on training, personalized support, and actionable data insights from SizeUp. This no-cost program is designed specifically for small business owners and aspiring entrepreneurs so you can grow your business.

Join our live, expert-led SizeUp training every Wednesday at 11 a.m. Space is limited, please reserve your spot.

Register

Coworking-circleNeed a change of scenery? Stop by and work for a while. 

Roseville Venture Lab offers no-cost drop-in coworking space, Monday - Friday, 9 a.m. - 5 p.m.

Join us, connect with other people, and expand your business network.

Closed during private events and government-observed holidays. Please check the event calendar prior to arriving to ensure space is available.

VL-Event-200pxRent the Roseville Venture Lab.

Host your business event or meeting in a bright and inspiring location in the heart of Downtown Roseville.

Service Type Rate
 Hourly  $85/hour
 Full Day (8 hours)  $600

View room setup examples and learn more

Discounts available to Roseville Area Chamber of Commerce members and nonprofit organizations.

Roseville Rising

Sign up to be notified when applications open for future Roseville Rising programs.

High school students from around the region are participating in Roseville Rising, a 12-week program designed to inspire entrepreneurial ideas and innovation.

Students have the opportunity to:

  • Work as a team to identify and design a potential product or business solution.
  • Use business tools like Lean Canvas.
  • Meet entrepreneurs building companies in our region.
  • Prepare a business pitch to be presented at the end of the program to parents, community 'investors' and teachers. Prizes will be awarded to students for best pitch, most impactful solution, and most collaborative team.

There is no cost to participate in Roseville Rising.

Check out local media coverage of the program and hear from some of the previous participants.




Sign up to be notified when applications open for future Roseville Rising programs. 

Work alongside other local entrepreneurs and propel your business forward.

The Roseville Rising program is designed to power innovative ideas by helping early-stage entrepreneurs gain personalized insights to hone their business strategy and accelerate their growth.

Image of 316 Vernon street building from the sidewalk

Thank you to our sponsors and partners for supporting the Roseville Venture Lab. 

Kaiser Permanente
Sutter Health
City of Roseville Environmental Utilities

City of Roseville Electric Utility
Sierra College 

Dutch Bros
Robert Bosch Semiconductor LLC

Downtown Roseville Partnership
Panattoni Development Company Inc

Golden 1 Credit Union
JMC Homes
Wood Rogers

NY Life
River Valley Community Bank

CalEPIC
GFN: Growth Factory Non-Profit
Health Education Council
Latino Leadership Council
Roseville Area Chamber of Commerce
Roseville Joint Union High School District