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City of Roseville invests $15 million to advance local small business growth

Aug 20, 2026

To promote economic growth and job creation, the City of Roseville, in partnership with regionally headquartered banks, is investing $15 million for small business development in Roseville. 

The Roseville Advantage Financing Program puts dollars back into the local economy, delivering additional resources to Roseville business to expand and hire more employees. Over the course of three years, small businesses can apply for loans through First Northern Bank, River City Bank, and River Valley Community Bank.

Roseville is committed to creating a city where businesses prosper. With greater access to capital, entrepreneurs and small businesses can pursue more opportunities.

The program puts no tax dollars at risk. The investment comes from the City’s short-term investment funds. City funds will be fully insured and returned to the City upon completion of the program. 

Participating banks will match, at minimum, the rate of return the City would have made from its participation in the Local Agency Investment Fund (LAIF), a state pooled money investment account for government agencies.

Businesses interested in applying for Roseville Advantage Financing Program loans may contact the participating banks listed below. 

First Northern Bank
(916) 787-8510
 
River City Bank
(916) 567-2899

River Valley Community Bank
(916) 964-7822


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roseville.ca.gov/EconomicDevelopment

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